Outsource the Details or Bust

I met with my accountant the other day. He told me how much it would cost to outsource the lion’s share of my bookkeeping and financial reporting to his firm.

I almost fell off my chair.

Because it was so damned cheap. Not cheap like borscht kind of cheap. But cheap in comparison to what I’d lost by continuing to do this task myself every month.

It’s not that I’m bad with my books. In fact, I’m quite competent in that regard. But somewhere along the way I forgot that in order to sustain the continuous growth of my business I may need to spend money even when it doesn’t feel entirely comfortable to do so.

Sadly, many entrepreneurs trip here. They just can’t let go of the details. Often these details have nothing to do with things like branding, publicity, attracting the ideal client, competitiveness or anything like that. Yet, for the entrepreneur who can’t let them go, they’ve become a part of the daily grind.

In my world, “grind” is a bad, bad word.

I hired a Virtual Assistant as well. She’s not the cheapest one out there. But she’s taken the “grind” out of growth. And I revel in sending her a check each month. For this Internet marketer, my bookkeeper and VA are like money in the bank.