Publishing Your Prices: the Sequel
By Karri • Mar 7th, 2007 • Category: usabilityWhen Jakob Nielsen concluded his annual Top Ten Mistakes in Web Design for 2007 by telling B2B webmasters to publish their prices, I gave a raucous verbal cheer across the cable lines. In Get Over Yourself and Publish Your Prices Already, I satirized the notion that prices are something you only disclose when the prospect [...]