The other day someone emailed me to inquire about helping them build a website for a new business venture. I responded to the inquiry a day late because I didn’t notice it in my inbox right away. The autmated subject header ("Internet marketing inquiry") was missing and in it’s place was the phrase "not human." [...]
The biggest mistake I see virtual professionals make is treating their About page as filler. After all, we’ve been taught that it’s not polite to talk about ourselves, right? However, your About (a.k.a. Profile or Company) page should be given as much attention as any other page on your website. First of all, its one [...]
Most virtual assistants start their business like any small startup does, on a budget. The great thing about working virtually is the opportunity to create a paperless office. Or perhaps it would be more accurate to say “an office with less paper?”
It’s my feeling that every business owner should carry professionally printed business cards. Whether [...]
Being in business for yourself is both grueling and rewarding. Choosing a marketing strategy ”and a consultant you trust to execute it”can drive even the most level headed entrepreneur downright mad. And if you do business on the web, a tactical labyrinth awaits you. How does one choose an optimal course of action when every [...]
The sheer vastness of the cyber economy is staggering. There are well over six billion web pages vying for the attention Internet users around the globe. Needless to say, millions of these sites are owned and maintained by people just like you small business entrepreneurs and managers hoping to improve the public profile of their [...]
